SAMSUNG Makes Upgrading to Solid-State Drives Easier Than Ever

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Samsung just made it easier for you to upgrade your SSD drive, nice of them isn’t it?



(BUSINESS WIRE)–Samsung Electronics America, Inc., a market leader and award-winning innovator in digital consumer electronics and information technology, is making it even easier for PC users to replace their hard disk drives (HDDs) with Samsung solid-state drives (SSDs). SSDs – which store data on flash memory chips with no moving parts – allow computers to run faster, use less energy, and resist shock.

“SSDs have long been the drive of choice for power-users, but 2011 is the year they are entering the mainstream. Their speed, reliability and energy savings are simply too compelling to pass up”

Samsung’s critically acclaimed 470 Series consumer SSDs now comes bundled with a full version of Norton Ghost™ 15 software that delivers the latest backup and restore technology from Symantec Corp. The software enables Windows® operating system users1to safely, quickly, and reliably migrate their existing system data by making an exact copy of their HDD. Norton Ghost dramatically reduces the amount of time required to install an SSD by eliminating the need to reinstall an operating system and applications. In addition, Norton Ghost provides powerful data backup and recovery tools including the ability to create emergency recovery disks to restore data after system failures, spyware infections or other mishaps.

Samsung is also introducing three new 470 Series SSDs with installation kits offering everything needed to install a 2.5-inch SSD into a desktop PC.

“SSDs have long been the drive of choice for power-users, but 2011 is the year they are entering the mainstream. Their speed, reliability and energy savings are simply too compelling to pass up,” said Reid Sullivan, senior vice president of mobile entertainment marketing, Samsung Electronics America. “With this new software and desktop installation kit, we’re making it easier for consumers to experience those benefits by simplifying the SSD installation process.”

Samsung is the only SSD maker with the proprietary technology necessary to design and manufacture its own DRAM and flash memory chips as well as its proprietary 3-core MAX controller. IHS iSuppli expects worldwide SSD revenue to nearly double during 2011, from $2.3 billion to more than $4 billion, as SSD performance increases and prices continue to fall.


Samsung’s six new 470 Series SSDs, three of which include desktop upgrade kits and all of which include Norton Ghost, are currently available in the U.S. through numerous online and retail suppliers, including Amazon, Fry’s, Micro Center, Newegg and TigerDirect. Prices are expected to be $119.99 for the 64GB version, $229.99 for the 128GB version and $459.99 for the 256GB version. Available in the same capacities, the SSDs with upgrade kits cost an additional $10, and include:

• A premium aluminum bracket for installing a 2.5-inch SSD in a 3.5-inch drive bay;

• Serial ATA 2.0 and power cables;

• Installation screws and instructions.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines. A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S. Please visit more information.

You can also Fan Samsung on and or follow Samsung via Twitter@SamsungTweets.

1 Norton Ghost 15.0 supports Windows 7, Windows Vista and Windows XP operating systems.