Fujifilm Makes Instant Anytime Photos A Snap With Instax Mini 50S

Filed under: Industry News,Tech PR |


Instant cameras are making a comeback it seems…


/PRNewswire/ – FUJIFILM Canada Inc. today introduced the Instax Mini 50S, the perfect summertime accessory to capture every moment with beautiful, high quality instant photo prints. The newest addition to the popular Instax family, the Instax Mini 50S uses Instax Mini Instant Film to produce credit card sized photo prints that can be snapped anywhere and developed instantly, for a retro take on sharing memories on-the-spot with friends and family this summer.

Sleek and compact with a shiny black finish, the Instax Mini 50S is feature-packed for creative photo taking, including two shutter release buttons placed on the front and side of the camera for portrait or landscape prints. It also has a handy self-timer that takes one or two pictures at once – one for you and one for a friend; and a blank strip at the bottom of each print provides space to write a message capturing the fun of the moment.

“Holding a printed photo in your hands to relive a memory is a different experience than viewing them on a computer screen or cellphone,” says Melinda Liberatore, product manager, Imaging Division, FUJIFILM Canada Inc. “In today’s digital world, the Instax Mini 50S revives the nostalgia and fun of taking and sharing printed photos that can quickly become treasured keepsakes.”

Other features include:

  • Macro lens for close-up shots up to 30cm away
  • Intelligent flash for brighter backgrounds
  • Exposure indicator display
  • Brightness control to lighten or darken photos
  • Tripod mount
  • Shiny black finish
  • MSRP: $129.99

Instax Mini Instant Film:

  • ISO 800 film speed (20 exposures)
  • Glossy finish
  • Sharp, clear reproduction
  • Vivid color and natural skin tones
  • Film size: 2″ x 3″ image area: 1.8″ x 2.4″
  • MSRP: $19.99


  • Fujifilm Instax Mini 50S and Instax Mini Instant Film are currently at Amazon.ca, Black’s, Henrys, London Drugs, and other photo retailers across Canada.
  • It is also available on the Fujifilm e-store http://www.fujifilmestore.ca.

To learn more about the Fujifilm Instax Mini 50S Instant Film Camera and Instax Mini Instant Film, or any of Fujifilm’s entire line-up of instant film solutions, visit http://www.fujifilm.ca/instax.