New LeapPad Sells Out In First Two Weeks

These look rather cool, and for only $99 it’s not surprising it sold out.

/PRNewswire/ — LeapFrog Enterprises, Inc. (NYSE:LF), the leader in educational entertainment, today announced that the new LeapPad™ has sold out of pre-sale units in the first two weeks in the U.S. Unveiled in late June, LeapPad became available for pre-sale on major retailer websites on June 29th. Additional quantities of the LeapPad will be available at major retailers in late August.

“We are extremely pleased with the performance of LeapPad during this initial availability,” said John Barbour, chief executive officer at LeapFrog. “Every year, there is a must-have product on every child’s holiday wish list and I strongly believe that LeapPad is going to be at the top of many of those lists.”

LeapPad, a personalized learning tablet designed for kids ages four and up, mirrors popular adult tablets, and includes an on-board camera and video recorder. Featuring endless ways to play, this new tablet is revolutionizing the way children learn by offering the next generation in learning fun, digital reading and personal creativity.  By the end of the year, LeapPad will have a library of more than 100 game cartridges and apps that include best-in-class educational curriculum.

“We’re keeping a close eye on the LeapPad as the pre-sale has been extraordinary,” said Jim Silver, editor-in-chief of Timetoplaymag.com. “This groundbreaking educational product is sure to be on the consumer’s radar throughout the holiday season.”

Availability

LeapPad will be at MSRP at $99.99 USD.  Game cartridges will be at MSRP $24.99 USD and downloadable apps at MSRP $5.00 USD and up. LeapPad will be available in green and pink at major retailers in late August in the U.S., Canada, UK and Ireland, and in other countries such as Australia and New Zealand later in the year. For more details, visit leapfrog.com/LeapPad.

Come see the learning at www.leapfrog.com.